Praat met onze commissie-expert
Swiggy is het grootste bestel- en bezorgplatform in India. Ze begonnen hun activiteiten in 2014 in Bengaluru. Sindsdien zijn ze uitgegroeid tot een breed netwerk van bezorgpartners in heel India. In de loop der jaren heeft het bezorgnetwerk en de besteltechnologie van Swiggy het bestel- en bezorglandschap van voedsel veranderd, waardoor het buitengewoon toegankelijk en betrouwbaar is geworden.
Managing and onboarding a manpower of over 120000 delivery partners onto a platform comes with its unique set of challenges. Making sure the organizational values and strategic priorities trickle down to each of them and evaluating the efficiency of this was a herculean task. Before Compass, Swiggy was trying to manage this using dispersed and regional partner programs that were run by local management teams. Initiatives were rendered inefficient because the time taken to dissipate was ineffectively high. This tedious management of the reward programs also resulted in huge operating overheads.
Het andere aspect van deze uitdaging was dat de leveringspartners niet vanuit kantoren maar vanuit hun bestelwagens werkten. Ze waren verspreid over verschillende locaties en regio's en dit beperkte ook de controle over hun prestaties. Dit maakte het extreem moeilijk om de initiatieven te verenigen en te implementeren en om hun activiteiten te volgen.
Swiggy chose Compass from an option of 4 others, and the following were the key reasons for this decision:
Compass allowed Swiggy to robustly design their partner programs. The team was open to discussing the requirements in detail and providing insights on how to efficiently integrate these programs using Compass.
Compass provided detailed data reporting and analytics tools. These data tools were key for the efficient use of the system because of the vastness of the data that 1.2 lakhs users would generate. These data points were to be used as key metrics for the delivery partner performance and efficiency.
Managing support for over 1.2 lakhs users was vital and impacted adoption directly. Compass promised customer support despite this large volume.
"Compass has given us a platform to truly appreciate the hard work of our delivery partners who are the heart of our operations."
Sachin Kotangale, VP Bedrijfsvoering, Swiggy
Managing and onboarding a manpower of over 120000 delivery partners onto a platform comes with its unique set of challenges. Making sure the organizational values and strategic priorities trickle down to each of them and evaluating the efficiency of this was a herculean task. Before Compass, Swiggy was trying to manage this using dispersed and regional partner programs that were run by local management teams. Initiatives were rendered inefficient because the time taken to dissipate was ineffectively high. This tedious management of the reward programs also resulted in huge operating overheads.
Het andere aspect van deze uitdaging was dat de leveringspartners niet vanuit kantoren maar vanuit hun bestelwagens werkten. Ze waren verspreid over verschillende locaties en regio's en dit beperkte ook de controle over hun prestaties. Dit maakte het extreem moeilijk om de initiatieven te verenigen en te implementeren en om hun activiteiten te volgen.
Swiggy chose Compass from an option of 4 others, and the following were the key reasons for this decision:
Compass allowed Swiggy to robustly design their partner programs. The team was open to discussing the requirements in detail and providing insights on how to efficiently integrate these programs using Compass.
Compass provided detailed data reporting and analytics tools. These data tools were key for the efficient use of the system because of the vastness of the data that 1.2 lakhs users would generate. These data points were to be used as key metrics for the delivery partner performance and efficiency.
Managing support for over 1.2 lakhs users was vital and impacted adoption directly. Compass promised customer support despite this large volume.
"Compass has given us a platform to truly appreciate the hard work of our delivery partners who are the heart of our operations."
Sachin Kotangale, VP Bedrijfsvoering, Swiggy
Onze klant wilde technologie gebruiken om ervaringen op maat te creëren door gegevens van leden uit meerdere bronnen te analyseren - waaronder hun CRM, biometrische gegevens, interesses, platformgebruik en andere gegevensbronnen om wellness-activiteiten van gebruikers te ontdekken. Tegelijkertijd wilden ze de hoogste niveaus van dataprivacy, beveiliging en compliance standaarden garanderen.
De vereisten kunnen als volgt worden samengevat:
