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Reinvent the sales process; Run it like a game. Let’s reimagine sales as a fun game. It helps to create excitement among the sales workforce and hence business outcomes.
Turn your sales programs into games; with your game-rules, challenges, and rewards.
We play different games like Ludo, Snakes & Ladders, Tambola, etc., along with our friends and family members. These games have a mix of challenges, scores, hurdles, levels, ranking, badges, rewards, demotion, nudges, and more. All these elements make the game exciting and fun.
Likewise, Compass has created fun sales game-templates to make sales fun. You can embed and transform your sales processes in these game-templates. You can define your own rules, your challenges, and your rewards.
Compass is trusted by 100’s of companies from startups to Fortune 500. These games have proven to increase sales engagement by 250% and have influenced 30% more workforce to earn incentives and thereby performance.
Compass is first integrated with your data-source. Click here to read more about integrations. These games give real flavor when it's integrated with your data-source on a real-time basis.
Compass launches new sales game plan templates every quarter.
Here are a few Game Templates available in Compass Today-
When you have a large sales target and want to break the target milestones, use Milestones as a game-template. Here are steps to configure Milestone Game -
1. Select Participants - Choose the group of people who will participate. You can choose an individual or use a library of variables like department, region, date of joining, designation, etc.
2. Define Milestones - Pick up a single KPI variable or a mix of multiple variables as a goal. Define rewards for achieving this milestone. You can choose from a combination of cash, virtual scores, badges, or certificates as rewards.
3. Name the Milestone - You can now give a name to the milestone. The same will be viewed by the participant (or a salesman).
4. Define More Milestones - After completing the first milestone configuration, you can now repeat to create more milestones and name them.
5. Choose the start and end date - Choose the dates for considering valid transactions for the game.
6. Configure payment terms - Configure payments to be redeemed immediately after the milestone achievement or after a pre-fixed date. This gives you time to audit the calculations.
Sit Back & Relax. Let the participants (or the salesman) play the game and get Live scores, feeds, nudges based on performance, achievement notifications, and one-click payment options.
Game Templates by Compass also has AI-engine which learns from your past game-attributes. Hence when you’re using the milestone game again - it will trigger “Suggestions,” which could help you make the new-game smarter. Click here to read more about AI-engine and prediction modules.
There are times when you have targets for the day, for a week, or a month. A target game is the one that can be used to showcase the live target achievements.
1. Select Participants - Choose the group of people who will participate. You can choose an individual or use a library of variables like department, region, date of joining, designation, etc.
2. Choose the start and end date - Choose the dates for considering valid transactions for the game.
3. Define Targets - These targets can be set for an individual, or they can be picked up from the Target-master added in your data-source. The targets can be one specific KPI or a mix of variables.
4. Define Rewards - Define logic for giving rewards to Target. It can be cash or a badge, or a mix of both.
5. Broadcast the Achievement - Participants who successfully complete the Target - gets broadcasted in group-feeds.
The target game helps showcase real-time performance to the participants. Nudges are triggered as per the frequency of the target game set.
When you want to influence a specific behavior or a KPI among salespeople - Bingo is the game template you wish to configure. Here are steps to configure Bingo Game.
1. Select Participants - Choose the group of people who will participate. You can choose an individual or use a library of variables like department, region, date of joining, designation, etc.
2. Select KPI Metrics - You can pick up to 3 KPIs (or variables). Define minimum or a maximum value that you think a salesman can achieve. The value can be revenue numbers, or volume of sales, or any other values.
3. Choose Bingo Metrics - The participant gets a 4x3 bingo card. This bingo card is dynamically generated, and you can choose the rewarding metrics. It can be T-Pattern, L-Pattern, Diamond-Pattern, Full-house, or anything else.
4. Define Rewards - It’s time for you to assign rewards to each bingo metric (depending on the complexity) and let the participant play this game.
5. Participant’s Experience - The participant sees the bingo card and the bank of numbers he has achieved in sales. Using the bank, the participant can complete the bingo metrics and earn rewards.
Bingo is often used when you have multiple KPIs / tasks and you want to influence specific ones.
When you want to create a thrill among the participants and want them to take an impromptu challenge - Counter is the game. Here you let the participant spin the wheel in the mobile App, and they get an impromptu challenge. Here are steps to configure Counter Game -
1. Select Participants - Choose the group of people who will participate. You can choose an individual or use a library of variables like department, region, date of joining, designation, etc.
2. Select Challenge Rules - The challenge will be a mix of simple as well as complex challenges. Define challenges which can be a simple number or a derivative of a past individual’s performance or any other dynamic variable.
3. Define Rewards - Define logic for giving rewards to the challenge. It can be cash or a badge, or a mix of both.
4. Broadcast the Achievement - Participants who complete the challenge - get broadcasted in group-feeds.
The counter is a game that helps remove fatigue and boredom among salespeople.
When you want to create a competition between participants (our salesperson) - configure the Race game. Here are steps to configure Race Game -
1. Select Participants - Choose the group of people who will participate. You can choose an individual or use a library of variables like department, region, date of joining, designation, etc.
2. Select Scoring Rules - You can score a participant based on sales numbers or build a scoring logic that could be a function of multiple variables.
3. Define Rewards - Define logic for giving rewards. It can be like the winner of the race, fastest acceleration, Top 10 in scores, etc. Assign rewards in terms of badges, cash, gift cards, certificates, and more.
4. Broadcast the Leaderboard - Leaderboard is auto-generated on a real-time basis and is visible to all the participants. A participant gets leaderboard-updates, behavioral nudges to move up, flags the participant when he/she falls-back, etc.
Race games are built to identify, motivate and promote the champions. Also, Its new approach towards rewarding additional participants like the most significant score jump (maybe due to a large deal) or best improvement or scoring top 10 in the charts, etc., adds flavor. Race games are also used to motivate healthy competition between teams. You can define participants as a team and configure scores and rewards for the entire team.
Have any new game ideas which can be used in sales? Let’s talk!
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