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Sales Technology

Sales technology, as well known as sales enablement technology that refers to use of software application and technology platforms to enhance sales process. Sales technology serves for effective functioning and provides enough efficiency with necessary tools and analytics.

What is sales technology?

Sales technology refers to use of technology platforms that allows to improve the sales process. A wide variety of technologies are designed to funnel the activities, better efficiency and automate the performances. 

Assessing the impacts of technology is necessary as the expanding technologies are a source of competitive advantage.

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Which type of technology provides point of sale information?

A point-of- sale (POS) system is a mix up of hardware and software that allows businesses to work smoothly with transactions and records data.

A POS system consists of:

  1. Process payments
  2. Hardware
  3. Software
  4. Reporting and analysis
  5. Integration
  1. Process payments: The system is integrated with payment processing abilities, acceptance of various payment methods, whether cash or credit, adding further contactless payments.
  2. Hardware: Hardware devices involve receipts printers, barcode scanners and credit/ debit card payments.
  3. Software: Point of sales system also manages sales transactions, inventory management which also allows to track sales for various businesses and manage stock levels.
  4. Reporting and analysis: Allows to generate reports and analyze sales performance, customer behavior. 
  5. Integration: Allows integration with the businesses for accounting or managing customer relationships and ensuring data consistency among various departments.

Employee pulse surveys:

These are short surveys that can be sent frequently to check what your employees think about an issue quickly. The survey comprises fewer questions (not more than 10) to get the information quickly. These can be administered at regular intervals (monthly/weekly/quarterly).

One-on-one meetings:

Having periodic, hour-long meetings for an informal chat with every team member is an excellent way to get a true sense of what’s happening with them. Since it is a safe and private conversation, it helps you get better details about an issue.


eNPS (employee Net Promoter score) is one of the simplest yet effective ways to assess your employee's opinion of your company. It includes one intriguing question that gauges loyalty. An example of eNPS questions include: How likely are you to recommend our company to others? Employees respond to the eNPS survey on a scale of 1-10, where 10 denotes they are ‘highly likely’ to recommend the company and 1 signifies they are ‘highly unlikely’ to recommend it.

Based on the responses, employees can be placed in three different categories:

  • Promoters
    Employees who have responded positively or agreed.
  • Detractors
    Employees who have reacted negatively or disagreed.
  • Passives
    Employees who have stayed neutral with their responses.

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